What does digital business really mean and why are digital technologies important
Finding new clients is proving to be more and more difficult. No matter how much we invest into marketing, there’s always a competitor who’s one step ahead of us.
Maybe it’s time we tried something new or something more advanced. I’ve been reading that a digital business model will help us understand our clients better and that they’ll show more interest in return.
Despite all the information, I still don’t know what a digital business actually is. Where to begin and how to incorporate its principles into my business practices?
Don’t panic! Let me be your guide! See previous article
These are the essential foundations of Digital Business: Digital Technologies, Digital Business Models, Digital Processes and Digital Culture. These foundations are interconnected with the competencies and employees of an organization, together forming the core for Customer eXperience.
The average organization sets foundations and builds the components of a Digital Business unevenly and consecutively – taking one small step after another. The difference brought about by the parallel development of all Digital Business components is the key change that contributes to the success of an organization.
That success is based on the recognized value in the eyes of its clients.
Every component of a Digital Business contributes (such as digital technologies) share in shaping that value. Clients themselves most often rate their own experience with the business by identifying its least developed digital segment.
The practice of unevenly developing digital foundations and competencies has already led many organizations into oblivion as competing companies take over their customers and market share.
The most competitive organizations build their foundations simultaneously and continuously: Innovating Digital Business models, developing a Digital Culture, using brand new Digital Technologies and optimizing processes from the inside out by focusing on the clients.
The simultaneous development of all the required components of a Digital Business model can help guarantee an above average customer experience and launch your company high above the competition.
And once you’re there, you and your clients can experience entirely new heights.
Your organization becomes a platform for conquering digital galaxies for your business partners as well as your clients.
The benefits of a Digital Business are genuinely groundbreaking.
Welcome to the Digital Galaxy!
Get your business guide and launch yourself into the Digital Galaxy today!
Don’t panic! Let me be your guide!